Why? These fields have never had access to this level of data. What they bumbled about doing in the past without all the data, cannot be used to judge what their impact is going to be in the future with it.
I'm confused as to what you're saying here. Are you saying (as I originally thought) that the involvement of sociologists and psychologists makes manipulating users more acceptable?
Or are you saying, as it sounds like here, that access to Facebook data is good for the fields of psychology and sociology?
In any case, the involvement of socio/psychologists in the process of user manipulation makes the situation worse precisely because it could very likely make that manipulation more effective.
